News Archive
Vserv.mobi brings Social sharing and A/B testing to HTML5 Mobile Ads
We live in an era where consumers are socially connected and share what they love. For a brand there is no bigger validation of engagement than consumers sharing a brand experience they love with their friends. Being one of the early proponents of engaging HTML5 rich media ads, we have further strengthened our platform to [...]
Yahoo! partners with Vserv.mobi for Mobile Monetization across Southeast Asia
Global Press Coverage The Next Web | Mobile Entertainment | Business Standard | Wall Street Journal | Digital Market Asia | MediaNama | Business Today | Tech Circle | ZDNet | Yourstory | Dataquest On a recent fourth quarter earnings call, Yahoo President & CEO Marissa Mayer expressed her focus on beefing up the company’s [...]
Vserv.mobi AppWrapper to power In-App purchases for Vietnamese ICT major FPT’s App Store
Since establishing our Southeast Asia operations in April 2012, we have witnessed outstanding growth within the region. Building on this growth momentum, we have just partnered with leading Vietnamese ICT major and leading local app store, FPT Mobile Applications (FMA) to enable app monetization via in-app purchases for developers present on their local app store. [...]
Dippak Khurana, CEO – Vserv.mobi elected to the Asia Board of MEF
We are proud to announce that our CEO Dippak Khurana has been elected to the Asia Board of MEF. Given Dippak’s global experience & insight, we hope to help drive MEF’s mission of shaping global, regional and industry agendas. MEF is a global trade association for companies wishing to monetize their products & services via [...]
Vserv Mobizen Lounge at MWC
The mother of all events – GSMA’s Mobile World Congress 2013 is finally here. This year, we invite each and everyone of you at MWC to join us in celebrating the launch of AudiencePro at the Vserv Mobizen Lounge. (App Planet – Hall 8.1 at Booth D29) AudiencePro is a first of it’s kind platform [...]
Vserv.mobi records massive growth in Southeast Asia, Mobile Ad Requests jump 6 times
We started our Southeast Asia operations in April 2012 and in less than a year we have witnessed outstanding growth. Our Ad requests from the region have grown 6X times and we have established key partnerships with premium publishers like Okezone, Kompas, Viva News, Antara News, Metro TV News, Utusan (Malaysia), Cosmopolitan (Indonesia). Apart from [...]
Vserv.mobi to help US App Developers monetize in Emerging Markets
In a short span of 3 years, we have built a great deal of expertise in monetizing the mobile medium in emerging markets. The number of apps being downloaded and consumed in these markets is growing at a tremendous pace. Well known Apps & games developed in USA are witnessing tremendous demand in emerging markets. [...]