When talking about mobile gaming markets, most of us tend to focus particularly on US and China. However, there is a lot of opportunity beyond these regions, waiting to be tapped.
Speaking at the recently held GamesBeat 2014 conference in San Francisco, our Senior Manager, Developer Relations, Beth Kindig, talked about the mobile gaming growth in emerging markets such as India, Thailand, Indonesia and Brazil. With India registering the highest smartphone growth this year compared to all other regions, Beth also spoke about smartphone population, gaming revenue gap in the country that game makers can bridge in the coming years.
Watch her detailed presentation about the next big revenue destination for game makers.
We recently participated at IAMAI‘s 3rd Digital Marketing Conversations in Srinagar, Kashmir where 30 CMOs & five service providers gathered in a closed door gathering for three days. Our Global Sales & Strategy Director Narayan Murthy spoke on a very interesting & engaging topic ‘The Lost Impression – Bringing back the importance of impression in the digital world’. This session highlighted a user’s experience on mobile & the need for defining a creative expression with some alarming stats, trends & experiments clubbed with some real case studies.
With 2012 almost over, it is time to reflect on how the year went by for the mobile industry. Our predictions for 2012 have been right on the money ! Continue reading
10 commandments of mobile marketing which will help brands deliver superior brand experiences on mobile.
Binay Tiwari, Head- Global Marketing, Vserv.mobi shares his insights on creating customer experiences in a connected world.
Watch this video of Binay speaking at adtech Bangalore 2012 Continue reading
Is mobile a part of your media mix? Still thinking only TV and print?
Find out more on how you can leverage this medium better to target and reach your consumers in an optimal and efficient way Continue reading
Developers, are you monetizing your apps globally? Here is some insight our CTO Ashay Padwal provided during the Israel Mobile Summit 2012 at Tel Aviv.