Think you know where the next mobile gaming market is?

Beth Gamesbeat

When talking about mobile gaming markets, most of us tend to focus particularly on US and China. However, there is a lot of opportunity beyond these regions, waiting to be tapped.

Speaking at the recently held GamesBeat 2014 conference in San Francisco, our Senior Manager, Developer Relations, Beth Kindig, talked about the mobile gaming growth in emerging markets such as India, Thailand, Indonesia and Brazil. With India registering the highest smartphone growth this year compared to all other regions, Beth also spoke about smartphone population, gaming revenue gap in the country that game makers can bridge in the coming years.

Watch her detailed presentation about the next big revenue destination for game makers.

 

The Lost Impression – “Bringing back the importance of impression in the digital world"

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We recently participated at IAMAI‘s 3rd Digital Marketing Conversations in Srinagar, Kashmir where 30 CMOs & five service providers gathered in a closed door gathering for three days. Our Global Sales & Strategy Director Narayan Murthy spoke on a very interesting & engaging topic ‘The Lost Impression – Bringing back the importance of impression in the digital world’. This session highlighted a user’s experience on mobile & the need for defining a creative expression with some alarming stats, trends & experiments clubbed with some real case studies.