In today’s global App Economy, In-App Advertising revenue offers the holy grail of monetization to developers. Revenue from Advertising depends on two important factors : Fill Rate and eCPM. Fill Rate is the ratio of total Ads shown to the end user, versus the total number of Ads requested by an App. Thus, a high [...]
This past weekend we caught up over pizza, with the good folks at Blrdroid (Bangalore Android Developer meet-up), and showed them the awesomeness that AppWrapper is! For the uninitiated, our AppWrapper gives “Super Powers” to your App in One Click! Yup – One Click – No coding required! Now, isn’t that just pure awesomeness!